Wednesday, February 22, 2012

distracted driving | applied cognition lab

http://www.psych.utah.edu/lab/appliedcognition/index.html


This is a site that is dedicated fully to understanding how and why people get distracted while driving.  At the University of Utah, they “use sophisticated equipment, including driving simulators, eye trackers, and we also measure brain activity (electroencephalography) and use neuroimaging technology (functional magnetic resonance imaging) to understand the cognitive neuroscience of driver distraction. “ (Paragraph 1)  I trust this sites information because they have been studying driver distraction for the last decade and their mission is to “make our roads safer by reducing driver distraction, which has become an epidemic on our roadways.” (Paragraph 2)  This is also the site where I found the Driver Distraction Blog on Car Talk, the show that has been on NPR for as long as I can remember.  Here is a link to several videos the have done about distracted driving.  (I could not figure out how to embed them into this blog, since they were not on You Tube.  Would love some advice on how to do that!)

http://www.psych.utah.edu/lab/appliedcognition/news.html



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